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Flyer & Leaflet Printing

flyer & leaflet & poster printingCustom Leaflet & Flyer & Poster Printing


When it comes to promoting your business or event, one of the most effective marketing tools is a well-designed and professionally printed flyer or leaflet or poster. If you're looking for high-quality leaflet printing services, look no further than BookPrintingChina. We specialize in providing top-notch custom flyer, leaflet and poster printing solutions that are sure to impress. Whether you need wholesale flyer printing, double-sided leaflet printing, or business poster printing, we have you covered.


  • Competitive price
  • A wide range of customized options
  • Professional quality printing
  • Truly customer-centric customer service
  • Fast delivery
  • Worldwide shipping


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Leaflets, also known as flyers, are a type of printed matter used by merchants to promote themselves. They are usually double-sided printing or single-sided printing, single-color or multi-color printing.


Paper Options

When it comes to custom flyer/leaflet printing service, one of the first decisions you need to make is the type of paper stock you want to use. At BookPrintingChina, we offer a variety of options to choose from, including glossy art paper, matte art paper, and uncoated paper.

glossy catalog matte catalog uncoated paper
Glossy art paper Matte art paper Uncoated paper


Glossy art paper is perfect for vibrant, high-quality prints. It has a shiny finish that enhances the colors and makes them pop. This type of paper stock is commonly used for promotional materials and advertisements that aim to grab attention. Such as colour leaflet printing, menu leaflet printing, etc.

On the other hand, matte art paper has a more subdued and elegant appearance. It doesn't have the same shine as glossy paper, but it still produces crisp and clear images. Matte art paper is ideal for designs that require a more sophisticated and professional look.

If you prefer a more natural and textured feel, uncoated paper is the way to go. It has a rougher surface that adds a tactile element to your flyers/leaflets. Uncoated paper is often chosen for designs that want to convey a sense of authenticity and eco-friendliness.

  • 80 gsm / 54 lb coated text paper
  • 105 gsm / 71 lb coated text paper
  • 128 gsm / 87 lb coated text paper
  • 157 gsm / 106 lb coated text paper
  • 200 gsm / 135 lb coated text paper
  • 250 gsm / 169 lb coated text paper
  • 300 gsm / 203 lb coated text pape
  • 350 gsm / 237 lb coated text paper
  • 80 gsm / 54 lb uncoated text paper
  • 100 gsm / 68 lb uncoated text paper
  • 120 gsm / 81 lb uncoated text paper


Flyer/Leaflet Size

The size of your flyer or leaflet can greatly impact its effectiveness and readability. BookPrintingChina offers a wide range of standard and custom sizes to suit your specific needs. Here are some common sizes for reference:

A4 (8.27" x 11.69"): This is a popular choice for flyers that need to convey a lot of information or include multiple images.

A5 (5.83" x 8.27"): A5 flyers are compact and easy to distribute. They are often used for event promotions and handouts.

A6(4.1” x 5.8”): size is even smaller and is commonly used for postcards or mini flyers. It is compact and convenient, making it easy for recipients to keep and refer to later.

DL (3.86" x 8.66"): DL flyers are tall and slim, making them ideal for displaying menus, price lists, or product catalogs.

Square (e.g., 5.9" x 5.9"): Square flyers are eye-catching and can create a unique visual impact. They are often used for creative and artistic purposes.

Except for the standard size, we also provide custom size options to meet your needs. Remember to consider the purpose of your flyer or leaflet, the amount of content you need to include, and how it will be distributed when choosing the size.


Shape and Fold:

In addition to the standard rectangular shape, you can also consider different shapes and folding options to make your flyers more unique and attention-grabbing. BookPrintingChina offers various die-cutting options to help you create flyers with custom shapes and sizes. Some popular choices include:

leaflet style

Tri-fold: This fold divides your flyer into three equal parts, with the two outer panels folding inward to cover the center panel. Tri-fold flyers are commonly used for brochures and informational leaflets, as they allow for organized and sequential content presentation.

Gate-fold: Gate-fold flyers have two outer panels that fold inward, overlapping a larger center panel. This fold creates an element of surprise and elegance, making it ideal for product launches, special promotions, or invitations.

Z-fold: Z-fold flyers are folded into a zigzag pattern, creating a dynamic and interactive design. They are great for storytelling or step-by-step guides, as the content unfolds in a visually engaging manner.

Custom Shape: If you want to make a bold statement, you can opt for custom-shaped flyers. Die-cutting allows you to create flyers in any shape you desire, such as circles, stars, or even custom shapes that reflect your brand or message.

Consider the purpose and message of your flyer when choosing the shape and fold. Make sure it aligns with your branding and enhances the overall impact of your design.


Finish Options

To further enhance the look and feel of your custom flyers/leaflets, BookPrintingChina offers a range of finishes. These finishes add an extra layer of sophistication and make your designs more memorable.

notebook cover options

Glossy lamination is a popular choice for adding shine and protection to your prints. It gives your flyers/leaflets a polished and professional appearance. Matte lamination, on the other hand, provides a softer and more subtle finish that reduces glare and adds a touch of elegance.

For designs that require a touch of luxury, foil stamping is the way to go. It involves applying metallic foils to specific areas of your flyers/leaflets, creating a stunning visual effect. Foil stamping can be used to highlight important details or add a touch of glamour to your design.

Spot UV is another finishing option that adds a glossy and raised effect to specific areas of your flyers/leaflets. It creates contrast and depth, making your design more eye-catching. Spot UV can be used to highlight logos, text, or images, creating a tactile experience for your audience.

Consider the overall look and feel you want to achieve with your flyers/leaflets when choosing the finishing options. Whether you opt for lamination, foil stamping, spot UV, or other techniques, they will undoubtedly elevate the aesthetic appeal of your flyers.


Artwork Tips

To ensure a smooth printing process, it is essential to set up your flyer pre-press file correctly. Follow these steps to get your design ready for printing at BookPrintingChina:

Choose the right software: Use professional graphic design software like Adobe InDesign or Illustrator to create your flyer. These programs offer advanced tools and features that will help you create high-quality prints.

Set up your document: Start by creating a new document with the correct dimensions for your chosen flyer size. Set the resolution to at least 300 dpi to ensure crisp and clear prints. Set the correct bleed and trim marks: Bleed is the area beyond the edge of your flyer where the design extends to prevent any white borders after trimming. Set a bleed of at least 0.125 inches (3mm) on all sides. Additionally, include trim marks to indicate where the flyer should be cut.

Design your flyer: Let your creativity shine and design your flyer/leaflet according to your branding and marketing goals. Pay attention to the placement of images, text, and other elements to ensure they won't be cut off during the printing process.

Convert your fonts: To avoid any font-related issues, convert your fonts to outlines or embed them in the file. This ensures that your design will appear exactly as intended, even if the printer doesn't have the same fonts installed.

Check your colors: Make sure your color mode is set to CMYK, which is the standard for professional printing. This ensures that your colors will be accurately reproduced in print.

Save your file: Finally, save your flyer pre-press file in a print-ready format, such as PDF. Be sure to include crop marks and bleed if required. This will ensure that your design is ready to be printed without any issues.

Following these steps, you can ensure that your custom flyers/leaflets are printed exactly as you envision them, with no surprises or setbacks.

Whether for business leaflet printing or wholesale flyer printing, BookPrintingChina offers a wide range of options to suit your needs. From paper stock to finishes, you can choose the elements that best represent your brand and message. So, get ready to make a lasting impression with high-quality and professionally printed custom flyers/leaflets from BookPrintingChina.

Contact us today to discuss your high quality leaflet printing needs and get a quote that fits your budget and requirements.

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